Nov 25, 2011

Portfolio: Product Consult

When a long time friend approached us to design an identity for his new product design consultancy, Everybody instantly accepted the challenge! Daan Coolegem is an expert in the processes involved during the production of a huge variety of product design, so he wanted something that stood out from other product and industrial designers to show his business was different.

Daan didn’t want to “pigeon-hole” himself as a designer of any one particular field of product, his experience is broad and the skills he has gained over his career are what he uses day-to-day, we were keen to avoid pictures of the products he has designed as this would be detrimental.

Our solution for Daan was completely graphical. We decided to use a dark base with a bright fluorescent Orange Pantone 811 ink and with a considered use of overprints a multi-layered look was achieved. With a soft inspiration from the Bauhaus style which Daan admires we achieved a very effective and on budget job that, within 2 days of being delivered, provided enquiries and gained some appointments on his first time out of the office with it!

Everybody says, thanks for the job Daan, it was great fun designing for you again!

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Nov 10, 2011

Portfolio: Roots For Development Identity

Everybody was asked to develop the visual identity and campaign material for Roots for Development which was launched the first week of November 2011.

Roots for Development is a growing network that consists of young (multicultural) professionals and high potentials with the ambition to make a difference in the world, through their own projects, or within their own orgination. The goal is make them aware of their role in International Co-operation.

Within the world of International Co-operation –which used to be called Development Aid– Roots for Development offers training and events to help, guide and empower young professionals in order to realize international projects and ideas. Fairmedia.tv built the website www.rootsfordevelopment.nl according to the visual style set by Everybody where social media, videos and blog posts come together.