Archive for June 2010

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Jun 16, 2010

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Posted by: mark
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Portfolio: Padley & Venables website

Everybody was approached to provide a new look and general update to the Padley & Venables website. The brief was to  improve the company’s online image and allow quick and easy updating of the site by the client themselves.

We provided a “content managed” site with a secure download area to which access was provided by Padley and Venables upon request. The site is an ongoing project which, it is planned, will develop into an online catalogue, providing instant access to all the company’s products at different levels depending on the user being either a consumer or a distributor.

click here to go to the Padley & Venables website.

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Jun 16, 2010

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Posted by: mark
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Portfolio: Craftsman Marine


Craftsman Marine approached Everybody to produce and manage a brand identity programme for the fledgling business in the realm of the leisure boating industry. This project has included everything from the initial logo concept to brand guidelines covering everything from the usual basic usage rules to packaging and exhibition stands.

Throughout the relationship with the client, consultation has been an ongoing need, with Everybody giving advise on everything from the colour the engines are painted in the factory, to the way in which the all the products themselves are shown. The ongoing development of the identity is complicated by its use throughout the world and a brand identity document is in continual development to reflect the always moving nature of this project.

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Jun 16, 2010

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Posted by: mark
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Portfolio: Europe Retail Supply

Europe Retail Supply was an 18 month long initiative of a group of 20 plant growers from around the Netherlands. The goal was to get the product into the larger supermarket chains of Europe, focussing initially on the Netherlands, and later France, Germany and the UK.

Everybody was brought onboard by our friends and collaborators, Sow Media, to help with branding and all print based materials. We helped ERS by providing printed sales support materials and large format presentations for use in meetings. A3, high gloss sales presenters were produced in English, Dutch, French and German to support the message of the sales team and product materials as leave behinds.

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Jun 10, 2010

Filed under: All, Art, Product
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Posted by: mark
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In a world of Giants, tiny still rocks!

I’ve always been a sucker for scale models and really dig making small replicas of big things. I know, sounds a bit geeky, but sometimes there are things that come along which just need to be made public.

In this case it’s a few items on the Makers Market (the sell through site the creative people who read Make Magazine) which we shouldn’t really spend as much time looking through as we do. There is a store on there called “Everything tiny” which has a set of itsy-bitsy-teeny-weeny stuff. Mainly dinosaurs, but as you see the picture above shows how you can display tiny origami cranes with their special kit for only $16!

Once again it’s another laser cut related item (seeing a common thread starting here) which we are talking about, but for good reason. If you take the late night mouse to Clickyville on the picture above you will get to see the other items which they sell there.

Everybody says well done Kellbot, these are wonderful little creations that we need to create our tiny desktop natural history museum… now does anyone know where we can get 1:500 scale stuffed Giraffe to start our new “African Savannah” exhibition hall?

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Jun 09, 2010

Filed under: Innovation, Product
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Posted by: mark
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Pop up bike basket. Genius.

Living in the Netherlands you can’t help but see the abundance of bikes around. Honestly it isn’t just a joke that everyone has a bike… I know a guy with over 100, but he’s a bit crazy.

So, recently whilst talking to a guy about bikes he pointed me in the direction of this little beauty. A wonderful idea from the MIO company which sells you a flat sheet of steel with the lines cut in it to put a basket on your bike. It’s made from Powder coated steel so should last for a long time, and is laser cut so it sound better when you talk about it. Lord knows we like our laser cutting here at Everybody towers.

Not much more to say other than have a look at the company’s website to see the other brilliant products they have designed and sell. Take your mouse to clickytown on the image above to go straight to the page to buy the pop up bike basket.

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